National Sponsorship Partnership Proposal

Request for Proposal (RFP)
The National Domino League Virtual Program

Issued By

The National Domino League, LLC
Travis Newsome, Founder

www.TRAVISNEWSOME.com
0N065 Coniston Court – Unit 703
Winfield, IL 60190

December 19, 2025

1. Introduction

The National Domino League, LLC (NDL) is a growing virtual and live event organization dedicated to promoting the skill, strategy, and community of the game of dominoes. NDL has cultivated a loyal, competitive, and socially active membership — and most importantly, relationships that reflect a wide demographic of adults across the United States, Mexico, Canada, Jamaica, and other Caribbean countries.

We are seeking a national sponsorship partnership with a leading food and hospitality brand to become our exclusive restaurant partner for the upcoming season. The majority of our events will be virtual, allowing us to occupy minimal space within your establishment while driving measurable in-person traffic.

This exclusive sponsorship represents a long-term engagement opportunity that blends digital engagement, live tournaments, direct consumer traffic, generational customers, and co-branded promotional initiatives.

2. Program Overview

The NDL Virtual Domino League is an interactive online competition platform hosted through a third-party domino app, designed for active monthly play among verified members nationwide. Restaurants will have local clubs mananged by the club's leadership. The restaurant will have no obligation other than to assist in providing the necessary space at at time agreeable by that local club. The virtual season culminates in the Annual NDL Live National Tournament, a high-energy in-person event that will seek to achieve recognition in the Guinness World Records for the largest organized domino competition by participants and cash prizes.

Key Audience Metrics (Projected)

Metric Details

Visits 4,000+ monthly visits in 150–200 restaurant locations after first 6 months (conservative estimate, excludes partner promotions)

Duration 90+ minutes per session Players 25–30 active players per session + live viewers

Demographics Ages 25–54, highly loyal, family-oriented, community-engaged

Geography

National U.S. reach + Texas, Florida, California; Mexico, Canada, Caribbean nations

3. Sponsorship Objectives

The selected sponsor will benefit from direct engagement with NDL's highly interactive community, both virtually and in physical venues. Our goal is to create a mutually beneficial partnership that promotes increased foot traffic, brand loyalty, and measurable consumer spend at the partner's restaurant locations.

Core Objectives:

• Create co-branded loyalty initiative ("NDL Rewards Card") to drive in-store visits
• Integrate sponsor branding across NDL virtual platform, events, and marketing
• Encourage members to patronize sponsor locations (reinforced by NDL leadership)
• Expand brand visibility during Guinness World Record event and live broadcasts

4. Partnership Benefits

NDL offers flexible partnership tiers tailored to sponsor scale and objectives.

Activation Benefits Include:

• Category Exclusivity: "Official Restaurant Partner of the National Domino League"
• Digital Integration: Co-branded assets, event banners, stream overlays, mobile/web platforms
• In-Venue Events: Tournament rounds or watch parties at partner locations
• Joint Promotions: Discounts, gift cards, "Play and Dine" campaigns
• Media Coverage: Pre/post-event digital and streaming exposure
• Rights Usage: NDL marks and imagery for approved marketing

5. Key Deliverables Sponsor Deliverables

• Promotional materials, offers, or point-of-sale items as agreed
• Option to host tournament rounds or promotional events

NDL Deliverables

• 4,000+ platform visits/month after 6 months
• 25–30 players per live virtual session
• Full digital reporting: engagement, reach, participation metrics

6. Annual Live Tournament

NDL will host The National Domino League Live Championship — an annual celebration aiming for Guinness World Record distinction.

Sponsor receives:

• Title recognition: "The [Brand Name] National Domino League Championship"
• Premier marketing placement across all media assets

7. Proposal Submission

Submit formal proposal including:

• Company overview and brand alignment
• Sponsorship activation ideas (digital + in-restaurant)
• Proposed investment
• Preferred term (annual/multi-year)

Deadline: 3:00 PM CST, January 30, 2026

Contact

Travis Newsome
[email protected]
Phone: 816-536-1962
Address: 0N065 Coniston Court – Unit 703
Winfield, IL 60190

8. Evaluation Criteria

• Brand synergy with NDL membership community
• Activation creativity and collaboration potential
• National footprint and local market presence
• Long-term partnership commitment